Celebrate World Meteorological Day (23 March) by joining the webinar Forecasting Sustainability – Marketing Satellites’ Role in Climate Resilience. This 45-minute session highlights how satellite technology is revolutionising weather forecasting, enhancing climate predictions, and driving global sustainability efforts.
Led by Ryan Laird, Director of Green Orbit Digital and a specialist in space marketing, the session will explore effective strategies for communicating the value of satellites in tackling climate challenges. From engaging stakeholders to crafting campaigns that resonate with the public, this webinar will showcase how marketing can amplify the transformative impact of space-based meteorological solutions.
Key Takeaways:
- Discover how satellites empower accurate weather predictions and bolster climate resilience.
- Learn best practices for marketing the societal and environmental benefits of satellite data.
- Explore case studies of impactful campaigns that elevated awareness of satellite-driven innovations.
Speaker:
Ryan Laird – Director, Green Orbit Digital
With over 12 years of experience in the space and sustainability sectors, Ryan has collaborated with leading organisations such as the European Space Agency to develop campaigns that highlight the critical role of satellite technology in addressing global challenges.
Agenda:
- Welcome and Introduction (5 minutes)
Celebrating World Meteorological Day and the importance of satellite meteorology. - Satellites Driving Climate Resilience (20 minutes)
Ryan Laird examines how satellites enhance weather forecasting and support sustainable development. - Marketing Satellite Technology for Impact (10 minutes)
Strategies to create compelling campaigns that engage diverse audiences and promote satellite-enabled solutions. - Audience Q&A (10 minutes)
A chance to ask Ryan your questions and gain actionable insights tailored to your needs.
Who Should Attend?
- Marketing professionals in the space, technology, and environmental sectors.
- Policymakers, meteorologists, and climate advocates interested in leveraging satellite data.
- Organisations aiming to communicate the value of satellite-driven climate resilience.
Registration Details:
This free webinar is open to all, but spots are limited. The event website is also the registration website.
Take part in celebrating satellite innovations this World Meteorological Day. Let’s highlight how marketing can showcase their role in building a sustainable and resilient planet!
